Be Our Next Performance Lead

As a senior member of the performance marketing team, you’ll help shape and scale the paid media go-to-market efforts across some of Ziggy’s key clients. We’re looking for a passionate, experienced, and outcome-driven candidate to help our key customers scale revenue through paid media.

The ideal candidate is highly collaborative, a self-starter, with strong problem solving and analytical ability, and a track record of a “test & learn” mindset. You’re a strategic thinker that can leverage customer insights and data to help achieve marketing and sales goals.

You take a creative approach to challenges and initiatives and never settle for good enough. You’re strategic and collaborative with a strong bias to action and you care about doing what’s best for our customers, for Ziggy, and for your team.

Ziggy’s  mission is to become one of the leading B2B performance marketing agencies in the world. Our suite of services helps tech companies—from startups to enterprise—scale revenue from demand gen. You’ll work alongside an experienced  account director, a data science team, and a growth marketing team to deliver best-in-class demand generation campaigns.

Benefits

• Salary range – £35k- £50k
• 10% annual bonus paid as 2.5% per quarter if targets are hit.
• 5% pension contribution
• 4pm finish on Friday’s
• Paid hobby membership up to value of £50 p.mo
• Monthly 1-1 Coaching Sessions
• 25 days + bank holidays
• 4 wellness day per year (1x per quarter)
• Remote first with monthly socials
• MacBook Pro or other laptop

You will:

• Lead performance and paid media activities for our leading Enterprise and Mid-Market clients. Delivering deep insights and recommendations directly to our client’s on regular performance calls
• Work closely with our paid media specialists and data scientists to uncover the critical performance insight and direct priority optimisations to be made, helping to plan key activities for the team to focus on
• Partner closely with the Account Director working across the same accounts to form a performance first, growth mindset that makes you both an invaluable team to work with
• Use your strategic, analytical, agile, digital skills to help us achieve our full-funnel marketing goals (we focus on driving revenue, increasing LTV and reducing CAC).
• Closely monitor performance throughout the funnel and help us optimise conversions throughout the various stages. 
• Drive engagement and conversion through audience, creative, and channel tests. We deliver paid media demand gen programs at scale and we’re always iterating.
• Identify trends and insights, directing critical optimisations and budget updates to be made by the paid media specialists in the team
• Measure, report and present on the performance of all digital marketing campaigns and assess against goals (return on investment and performance metrics)
• Share your voice across social channels, articulating things you’ve learned and your POV on demand gen.

You will have.

• 3+ years of B2B performance/digital marketing experience, including expertise with LinkedIn, Facebook, Instagram, Google, YouTube.
• Experience presenting paid media performance to senior stakeholders (client or agency side)
• Proven track record of developing sound digital strategies and running innovative campaigns that exceed target goals.
• Experience working with CRM data
• A startup mentality with a bias to action and the ability to flex in a fast-paced environment
• Superb organisation and project management skills.
• Validated leadership capability and effectiveness working collaboratively and cross functionally.
• Excellent analytical skills and the ability to craft actionable insights from complex data.
• BA/BS degree (in lieu of degree, 4 years of relevant work experience)